ANHEUSER-BUSCH STUMBLES OVER USER-GENERATED CONTENT

Much of the Internet is filled with user-generated content. In order to use that content, companies need to receive sufficient rights from the owner of that content. In that regard, based on a recent complaint, Anheuser-Busch may [...]

WHAT YOU NEED TO KNOW BEFORE LAUNCHING YOUR SOCIAL MEDIA PROMOTION

Running a contest or sweepstakes (both are generally are referred to as promotions) via social media is great way to increase interest and traffic and to collect valuable user information that can be used for marketing and [...]

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